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My predictions for 2011

December 21, 2010 2 Comments

Since it’s getting to be the end of the year and everyone else is making predictions for what 2011 will bring, I figured I might as well make some of my own.

But rather than write another post I don’t think anyone will read I decided to create a short video that no one will watch. For the two of you out there reading, enjoy!

Social Business Predictions 2011 ” Dachis Group Collaboratory (fredzimny.wordpress.com)
R.I.P. Trend Predictions: 2011 is the Year of Insight (prweb.com)
The Big List of 2011 B2B Social Media and Marketing Predictions (socialmediab2b.com)
Digital Marketing Predictions for 2011 (arhg.net)
7 Predictions For The Year 2011 From 1931 Visionaries (businessinsider.com)
JWT illustrates its trend predictions for 2011 (adweek.blogs.com)

Filed under Account Planning, advertising, brands, Mobile-Social, social media, Trends, videos Tagged with 2011, advertising, apps, brands, facebook, funny, games, location-based, mobile-social, predictions, social media, Strategy, technology, trends, Twitter, video

Thanksgiving, death (on Facebook) and short attention spans.

November 24, 2010 Leave a comment

It’s Thanksgiving. PUT DOWN YOUR IPHONE. If your family is anything like mine, that’s what you’ll be hearing this holiday. And we won’t be alone. 59% of us Americans (it’s probably even higher among the people on this list) will check work email over the holidays. 15% said they will be thankful for the distraction work email provides them.

http://tcrn.ch/gkk840

More random awesomeness below:

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Filed under advertising, brands, Mobile-Social, random stuff, social media, Trends, videos Tagged with advertising, brands, facebook, mobile-social, social media, video

Random Acts of Awesomeness.

October 18, 2010 Leave a comment

Videos sell products. Even if consumers don’t watch them. Even the presence of video content on an e-commerce page can help drive sales. How’s it work? People have more confidence in products that offer up videos. It means that the brand trusts it’s product enough to demo it for all to see and that you have made an investment in the e-retail experience.

http://bit.ly/9x0GF9

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Filed under Account Planning, advertising, random stuff, Simpsons, social media, Trends, TV, videos Tagged with Account Planning, advertising, banksy, Bing, ecommerce, facebook, funny, humor, simpsons, social media, Strategy, TED, Tweet, Twitter, Uniqlo, video, Viral

“Choose Your Own Adventure” Meets “Subservient Chicken.”

September 3, 2010 1 Comment

While not a completely new idea, this new ad from Tipp-Ex is a great example of how to draw consumers in to engage with your brand. I haven’t seen an ad for white out or other copy correction products in a long time (if ever), but I must have spent 5+ minutes playing with this one.

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