Thanksgiving, death (on Facebook) and short attention spans.
November 24, 2010 Leave a comment
It’s Thanksgiving. PUT DOWN YOUR IPHONE. If your family is anything like mine, that’s what you’ll be hearing this holiday. And we won’t be alone. 59% of us Americans (it’s probably even higher among the people on this list) will check work email over the holidays. 15% said they will be thankful for the distraction work email provides them.
More random awesomeness below:
Read a book or go on Facebook? New research shows that the way young people consume media determines how their brains will develop. Today’s youth are multi-tasking at a feverish pace, making it harder for them to pay attention to longer tasks as they grow older. That’s why…you know…you always…something.
Coming soon – “Like Retargeting”: Media company RadiumOne (not to be confused with Radian6) has a new service where they can target consumers who visit your site with ads that ask them to “Like” your brand on Facebook. It then shows the same ads to your friends/family/social connections, assuming that if you visit Tide.com your friends and family might also like Tide.
What questions should you be asking? This presentation from Morgan Stanley about internet trends gives you the questions and the answers.
What happens to you when you die? No, I’m not going to get all spiritual on you. The real question is, what happens to your Facebook profile when you die? If you are like me, and a little bit weird, you will leave a note for someone with all your usernames and passwords and ask them to delete everything after you’re gone. If you aren’t, you will likely become a…FACEBOOK ZOMBIE. But don’t dispair, by 2015 there will be 50 million other zombies out there with you.
How to live before you die. No, I’m not trying to be morbid with all this death talk. This is a commencement speech Steve Jobs gave a few years ago. It’s amazing.
On the internet there’s always more to learn: Even though some of spend all day, every day, online and give ourselves titles like “social media guru” or “digital strategic ninja” we can all still learn something new from the internet. Here is a “book” created by Google about 20 things on the internet you should know.