Random Acts of Awesomeness.
October 18, 2010 Leave a comment
Videos sell products. Even if consumers don’t watch them. Even the presence of video content on an e-commerce page can help drive sales. How’s it work? People have more confidence in products that offer up videos. It means that the brand trusts it’s product enough to demo it for all to see and that you have made an investment in the e-retail experience.
Are you suffering from Facebook fatigue? A quarter of students who participated in a recent study reported spending little or no time on Facebook in the last 6 months. 50% of the girls in the study said they were “tired of trying to keep up with all the activity.”
People trust their friend’s recommendations for everything. Even in search. That’s the hope of Mark Zuckerberg and the Facebook team any way. This week they announced a new partnership with Bing so that when you search for something (on Bing or in web results on Facebook), you’ll be able to see your friends’ faces next to web pages they’ve liked.
Tweet for lower prices. Uniqlo, a UK-based clothing retailer, is offering up sliding-scale discounts on clothing that get better the more people tweet about them. Some items went as high (low?) as 66% off!
The Simpsons viral hit: Just in case you missed it last Sunday (or sometime later in the week like everyone else with a DVR), The Simpsons set off a bit of a firestorm with this Banksy-designed intro poking fun at recent claims about their outsourcing animation overseas. It’s gotten almost 3.5 million views on YouTube alone, plus Hulu and of course, everyone who watched it on TV.
The best stats you’ve ever seen. Statistics guru Hans Rosling debunks myths about the so-called “developing world.”