July 11, 2014 Leave a comment
November 11, 2013 1 Comment
This video is amazing. Look at us (and I’m definitely including myself in this). This is not natural. This is not how we are supposed to live.
Let’s put the phones down when we’re with each other, okay?
And let’s stop suffering from Phomo.
October 31, 2013 Leave a comment
Here’s another reason that I love Nike.
From a simple customer ask – “anything we can assist you with?” to a fun and funny response.
Well done Nike, keep it up.
March 7, 2012 Leave a comment
I was never that impressed by SCVNGR. I know that it was the darling of the startup scene (especially in Boston) for a while, but it just never really connected with me. I liked the idea of “creating a game layer on real life” but the game just wasn’t right for me. I didn’t want to make to chopstick wrapper origami or write napkin poetry for points. Maybe it’s because my friends weren’t playing or maybe I just don’t care.
And I also didn’t care when they released The Level Up. Read more of this post
March 5, 2012 Leave a comment
My friend (and spring semester intern) Kevin tweeted a post from DeadSpin yesterday afternoon about a community manager from Major League Soccer who accidentally posted a picture of sign for a strip club to the MLS Facebook page with the comment “You had me at strippers.”
And naturally, the interwebs went into a frenzy. People made jokes about the CMs likelihood of being fired, others mentioned how they tweeted the picture to his boss. This isn’t the first time a community manager has made this mistake. In fact, it’s probably not even the twentieth.
So I have to wonder, is this really such a big deal?
Haven’t we all accidentally IM’d someone a message meant for someone else? Or replied to the wrong text message? While I am not equating a personal IM or text with a public message coming from a brand people know, trust or respect, can’t we all see this for what it is? An accident. And accidents happen.
I once screwed up a holiday contest from a HUGE brand and ruined someone’s Christmas – well, sort of – thanks to my awesome manager, a very understanding SVP and some VERY understanding/forgiving clients we fixed things for everyone. But the point is, people screw up. And sometimes it’s public and from a brand. People need to get over it.
So when will people stop caring so much? Do I think any less of MLS because their community manager opened the wrong app, or forgot to log out when he was done? No. I think it’s bad form. I think it’s sloppy work. I think that he or she may need to be on some sort of probationary period, or prohibited from using his or her mobile for tweeting/facebooking, but fired? That seems a bit harsh.
These things are going to keep happening as more and more brands invest more in social media. I think everyone needs to chill out and accept that there are people behind these brands and occasionally they will make mistakes.
February 9, 2012 Leave a comment
The post covers a couple of topics, what’s new in the world of mobile and how mobile devices were being used by attendees as CES.
November 23, 2011 3 Comments
My good friend Mitch tweeted something recently that really got me thinking:
It’s a really interesting article about the number of people who disappear every year on cruise ships. While I am not a big fan of cruises (my aunt likes to say they are full of the “newly-wed, over-fed and nearly-dead.”), this is definitely not making me want to set foot on board another cruise ship any time soon.
But it also sparked an idea in my head on how to prevent these tragedies and improve the overall cruise-going experience at the same time. With a little help from our good friend technology.
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