FTFY

Earlier today, after blogging about a company called HomeJoy‘s lack of understanding of how memes work (and an RT from my buddy Kevin), their communications director shot me a note saying “message received.” Nice to see them paying attention. But it’s a slow day here in the office so I figured I’d help them out a bit more.

Seeing as how their key RTB is “$38 for a clean home” and they like the idea of memes, I made them a few.

 

Attention Homejoy, if you use any these, I expect royalties or commissions, or a free t-shirt, or something.

 

Enhanced by Zemanta

Call 911 or Go Viral – The Choice is Yours

Have you ever been watching TV and seen a video of something terrible happening to someone? Like this:

85,000 people have watched that video. It was shown on tons of major news outlets. Who was recording it? Why weren’t they calling for help? Are people more interested in getting their video on TV, or having it “go viral,” than in helping out someone in trouble?

My friend Ian Cohen recently wrote a post on the Weber Shandwick Social Studies blog about a time when he had to make a choice between calling 911 and recording a horrific accident. Here’s a little bit of it, click through to read the rest.

…I looked out my window and I saw a car across the street on fire. A car had crashed into a telephone pole and was going up in flames.

Instead of reaching for the phone to call 9-1-1, like you have been trained to do since a little kid, I did what I have been trained to do in my career and grabbed my camera (iPhone camera bc it was at arms length). I started taking a video of the car on fire as others ran across the street trying to help.

Click here to read the rest of his post…

CES Review: Recon Instruments MOD Goggles

On my first day at CES I saw these Recon Instruments MOD Live goggles and was instantly smitten. My buddy Ian thought so too and shot a quick video about them for the Weber Shandwick Social Studies blog. Check it out here:

 

And if you want some more of the MOD Live, here’s their official video:

.

Enhanced by Zemanta

The Blog Breakdown (courtesy of The New Yorker).

 

It’s funny because it’s true.

McDonald’s Monopoly Game and the Prisoner’s Dilemma

One of my first blog posts on Hot Tub Crime Machine was about the similarities between the McDonald’s Monopoly game and classic Prisoner’s Dilemma. Judging by the amount of search traffic this post drives to the blog, it has consistently been one of the most popular posts, even though it’s almost a year old. So with the latest incarnation of the Monopoly game now at McDonald’s, and several new TV ads promoting it (featuring LeBron and Michelle Wie), I felt it was a good time to re-post the classic.

Read more of this post

Hot Tub Crime Machine Wordle.

Hot Tub Crime Machine Wordle

This is what I write about.

2010 in review

The stats helper monkeys at WordPress.com mulled over how this blog did in 2010, and here’s a high level summary of its overall blog health:

Healthy blog!

The Blog-Health-o-Meter™ reads This blog is doing awesome!.

Crunchy numbers

Featured image

A Boeing 747-400 passenger jet can hold 416 passengers. This blog was viewed about 1,400 times in 2010. That’s about 3 full 747s.

 

In 2010, there were 27 new posts, not bad for the first year! There were 6 pictures uploaded, taking up a total of 510kb.

The busiest day of the year was October 25th with 80 views. The most popular post that day was My Intro to Advertising Presentation @ Howard University.

Where did they come from?

The top referring sites in 2010 were facebook.com, twitter.com, linkedin.com, lmodules.com, and iconfactory.com.

Some visitors came searching, mostly for doctor lyle evans, dr lyle evans, hot tub crime machine, dr. lyle evans, and monopoly games pieces.

Attractions in 2010

These are the posts and pages that got the most views in 2010.

1

My Intro to Advertising Presentation @ Howard University October 2010
1 comment

2

Who is Dr. Lyle Evans? August 2010
1 comment

3

How McDonald’s Monopoly is Like the Prisoner’s Dilemma. October 2010

4

Path! Path! Path! November 2010
3 comments

5

About April 2010

Enhanced by Zemanta
%d bloggers like this: