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Freedom!

July 11, 2014 Leave a comment

Inspired by a recent article about 99 Days of Freedom, and the overall declining value of the Facebook experience, I just deactivated my account.

Deactivated!

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Filed under social media Tagged with facebook, Feedly, Instagram, mobile-social, social media, Social network, technology, trends, Twitter, Venmo

I love technology, but enough is enough

November 11, 2013 1 Comment

This video is amazing. Look at us (and I’m definitely including myself in this). This is not natural. This is not how we are supposed to live.

Let’s put the phones down when we’re with each other, okay?

And let’s stop suffering from Phomo.

Phomo

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Filed under Technology, Trends Tagged with behavior, gadgets, mobile-social, phomo, social media, technology, trends

Another reason to love Nike.

October 31, 2013 Leave a comment

Here’s another reason that I love Nike.

Nike Twitter

Me and Nike on Twitter

From a simple customer ask – “anything we can assist you with?” to a fun and funny response.

Well done Nike, keep it up.

<slow clap>

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Filed under brands, random stuff, social media Tagged with brands, mobile-social, Nike, social media

Why I love @TheLevelUp.

March 7, 2012 Leave a comment

I was never that impressed by SCVNGR. I know that it was the darling of the startup scene (especially in Boston) for a while, but it just never really connected with me. I liked the idea of “creating a game layer on real life” but the game just wasn’t right for me. I didn’t want to make to chopstick wrapper origami or write napkin poetry for points. Maybe it’s because my friends weren’t playing or maybe I just don’t care.

And I also didn’t care when they released The Level Up. Read more of this post

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Filed under apps, Gadgets, Mobile-Social, social media, Technology, Trends Tagged with apps, brands, gadgets, iphone, Loyalty program, mobile-social, NFC, SCVNGR, Seth Priebatsch, trends, Twitter

Tweeting about strippers.

March 5, 2012 Leave a comment

My friend (and spring semester intern) Kevin tweeted a post from DeadSpin yesterday afternoon about a community manager from Major League Soccer who accidentally posted a picture of sign for a strip club to the MLS Facebook page with the comment “You had me at strippers.”

strip club sign

And naturally, the interwebs went into a frenzy. People made jokes about the CMs likelihood of being fired, others mentioned how they tweeted the picture to his boss. This isn’t the first time a community manager has made this mistake. In fact, it’s probably not even the twentieth.

So I have to wonder, is this really such a big deal?

Haven’t we all accidentally IM’d someone a message meant for someone else? Or replied to the wrong text message? While I am not equating a personal IM or text with a public message coming from a brand people know, trust or respect, can’t we all see this for what it is? An accident. And accidents happen.

I once screwed up a holiday contest from a HUGE brand and ruined someone’s Christmas – well, sort of – thanks to my awesome manager, a very understanding SVP and some VERY understanding/forgiving clients we fixed things for everyone. But the point is, people screw up. And sometimes it’s public and from a brand. People need to get over it.

Brands like the Red Cross quickly handled a mistaken tweet about finding some beers and everyone applauded them for doing so with humility and a quick wit:

Red Cross Tweet

So when will people stop caring so much? Do I think any less of MLS because their community manager opened the wrong app, or forgot to log out when he was done? No. I think it’s bad form. I think it’s sloppy work. I think that he or she may need to be on some sort of probationary period, or prohibited from using his or her mobile for tweeting/facebooking, but fired? That seems a bit harsh.

These things are going to keep happening as more and more brands invest more in social media. I think everyone needs to chill out and accept that there are people behind these brands and occasionally they will make mistakes.

Enhanced by Zemanta

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Filed under brands, social media Tagged with advertising, brands, community management, DeadSpin, facebook, fail, Major League Soccer, mobile-social, social media, trends

Guest Blogging

February 9, 2012 Leave a comment

BlueTrain Mobile

BlueTrain Mobile asked me to “pen” a guest blog about mobile at CES. You can read the post on their blog.

The post covers a couple of topics, what’s new in the world of mobile and how mobile devices were being used by attendees as CES.

Enjoy!

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Filed under Blogging, Conferences Tagged with blogs, CES, conferences, Consumer Electronics Show, gadgets, mobile-social, social media, technology

Lost at Sea.

November 23, 2011 3 Comments

My good friend Mitch tweeted something recently that really got me thinking:

“More than 171 people have disappeared — vanished — from cruise ships since 2000:http://j.mp/sfwh0x#lostatsea#guardian#disney“

It’s a really interesting article about the number of people who disappear every year on cruise ships. While I am not a big fan of cruises (my aunt likes to say they are full of the “newly-wed, over-fed and nearly-dead.”), this is definitely not making me want to set foot on board another cruise ship any time soon.

But it also sparked an idea in my head on how to prevent these tragedies and improve the overall cruise-going experience at the same time. With a little help from our good friend technology.

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Filed under Gadgets, random stuff, Technology Tagged with cruise, cruise ship, gadgets, Lost at sea, mobile-social, Near-field communication, NFC, RFID, technology

Twitter and the Rebirth of Appointment TV.

July 13, 2011 Leave a comment

SPOILER ALERT!! No, I’m not about to reveal the ending of Lost or who may or may not have killed someone on True Blood last week. But if you are online, and using anything social, you are probably familiar with that term. Just the other day I had the ending of an episode of a show I watch ruined because someone on Twitter forgot to put that in front of their tweet. But it’s not really their fault. It’s Twitter’s.

The times they are a-changin’. Again.

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Filed under advertising, apps, brands, Mobile-Social, social media, Technology, Trends, TV, videos Tagged with advertising, apps, brands, Digital video recorder, games, GetGlue, IntoNow, Lost, Mashable, mobile-social, social media, Strategy, Super Bowl, technology, Television, trends, True Blood, TV, Twitter, video

What’s Next?

May 16, 2011 Leave a comment

At every conference, on every blog, in every trade, everyone always wants to talk about “what’s next.” What’s going to be the next disruptive technology, what’s going to be the next big consumer trend, what will people be doing five years from now and how can I prepare for it? How can I be poised to profit from it?

I don’t have a crystal ball or claim to know the future, but since my guess is as good as anyone else’s (maybe a little better), I’m going to take a stab at it.

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Filed under apps, brands, Gadgets, Mobile-Social, social media, Technology, Trends Tagged with apps, arthur c. clarke, augmented reality, blogs, brands, disruptive technology, facebook, Facial recognition system, foursquare, gadgets, games, innovation, IPad, iphone, location-based, mobile-social, psfk, seth godin, sixth sense, social media, Star Trek, technology, TED, terminator, trends, Tricorder, Twitter, video, Yelp

Are Cameras Going the Way of the Dinosaur?

May 4, 2011 1 Comment

Most popular cameras on flickrThe most popular camera for photographers on Flickr is almost the iPhone 4 (it might be by the time of this writing, this chart is a few weeks old).

I’d be less surprised if you said this was true about Facebook or Twitter, but Flickr? I always thought Flickr was where the pros went. The wanna-be pros, the overly ambitious amateurs and people who refer to themselves as “photogs.” Those lens snobs who look down on the Shutterflys and SnapFishes.

But the times they are a-changin’.

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Filed under Apple, Gadgets, Mobile-Social, Technology, Trends Tagged with brands, camera, Camera phone, canon, digital photography, flickr, hipstamatic, instagr.am, iphone, mobile-social, nikon, photography, point and shoot, Point-and-shoot camera, shutterfly, SLR, snapfish, social media, techcrunch, technology, trends

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