Solving mysteries at 104 degrees Fahrenheit (40 degrees Celsius).
October 15, 2010 1 Comment
Today is Blog Action Day 2010, which is focused on clean water. Clean water, or rather lack thereof is a major problem. One that rarely gets talked about in the mainstream media. So really, how bad is it?
Filed under Causes, random stuff, social media Tagged with BAD10, Blog Action Day, blogs, BP, Bullshit, Change.org, Clean Water, Fast Company, Penn & Teller, social media, Three Wolf Moon, Water
September 29, 2010 Leave a comment
Games are everywhere these days. Video game consoles, hand held devices, on our phones, even on our search engines. But one emerging trend is shifting gaming from something that happens on a device to something that happens in real life, with a device. Why just go to a bar when you can go to a bar, score points, earn a title and beat your friends? Games that take place in real life have been around forever – scavenger hunts and Killer are two examples of games layered over real life. But even happy hour at bars are a form of offline social gaming (just watch the video below if you don’t believe me).
Filed under apps, brands, Games, Mobile-Social, social media, Uncategorized Tagged with advertising, apps, brands, facebook, foursquare, games, Killer, mobile-social, SCVNGR, Seth Priebatsch, social media
September 3, 2010 1 Comment
While not a completely new idea, this new ad from Tipp-Ex is a great example of how to draw consumers in to engage with your brand. I haven’t seen an ad for white out or other copy correction products in a long time (if ever), but I must have spent 5+ minutes playing with this one.
Filed under advertising, brands, social media, videos Tagged with advertising, brands, choose your own adventure, social media, subservient chicken, video, Viral
August 19, 2010 1 Comment
Last night Facebook launched Places, their location-based service that let’s you check-in to real life locations and tell all your friends. It also lets you tag your friends in the check-in just as you can tag them in a photo or in a status update.
Filed under advertising, apps, brands, social media, Uncategorized Tagged with advertising, apps, brands, facebook, foursquare, social media, video
August 17, 2010 1 Comment
We all know at least one person who isn’t on Facebook because they think it is creepy. They think it is “stalker-ish” to know everything your friends do or say online.
But I think that it’s much creepier to read People magazine or US Weekly, or to watch Entertainment Tonight.
Filed under apps, social media Tagged with facebook, social media
July 20, 2010 1 Comment
Not so long ago if you had a question for, or a problem with, a company you had a few recourses:
And it used to be that a person who has a good experience tells 3 people, but someone with a bad experience tells 10 (or something like that).
But now that’s all been flipped on its head.
Filed under brands, social media Tagged with brands, facebook, social media
July 17, 2010 3 Comments
I’ve been using Foursquare for quite a while now. I’ve converted other people to the service and espoused it’s value to clients and co-workers. I’ve come up with laundry lists of ways my clients could activate campaigns using the service (in the spirit of honesty, none of them have ever actually done it, although one client may have stolen my idea and given it to another agency to activate on their behalf).
I’ve also played with Loopt, MyTown, Gowalla, Google Latitude, BrightKite and a few others. And I think that regardless of what the media is saying, they’re probably all a waste of time.
Filed under apps, social media Tagged with apps, foursquare, location-based, social media
June 2, 2010 2 Comments
If you aren’t as nerdy as I am, and don’t read blogs like Mashable and TechCrunch you might not have heard of Diaspora(pronounced “DYE-ASS-PORE-UH” not “dee-uh-spore-uh”). Diaspora is currently the darling of the start-up world. Having raised over $200K from “the crowd” on Kickstarter by promising a new type of social network where all your content lives on your computer and not on someone else’s server, right as the Facebook privacy debate was at a fever pitch. Initially asking for only $10 grand so they could live in NYC and code all summer they got much more than they bargained for – even getting a donation from Mark Zuckerberg himself apparently.
Filed under advertising, brands, social media Tagged with advertising, brands, facebook, social media
May 21, 2010 Leave a comment
There have been many instances of crowds rising up to overturn something they don’t like online. Most of us remember the Facebook Beacon fiasco from a few years ago that ended up killing off that program. Or maybe you were part of the mass that ended the injustice of Betty White not hosting Saturday Night Live. But now it seems that the power of the crowd has made one company change their practices for the better.
Filed under advertising, brands, social media Tagged with advertising, brands, social media
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