Don’t email angry.

If you ever think “should I send this email?” you probably shouldn’t. That way you don’t send emails like this beauty, which I angrily wrote at 10:30 the other night:

I’ll do what can about slides but I’ve said since the beginning that it was a mistake to promise a social strategy and obviously the plan was written by someone who doesn’t understand social strategy at all.

You had none of the inputs required to formulate a solid strategy but why let that stop you? And for that matter why not just assign an impossible task to someone else, it won’t be your problem, will it?

You may be sick of pushing me on this, well I’m sick of you not understanding how strategy works and expecting miracles.



This one was wisely left to the unsent drafts folder, and then the trash (with a quick stopover on the blog). Especially being so close to the end of year, 360 feedback, promotion nominations, raises, bonuses, etc.

Looks like I dodged a bullet this time. The moral of the story is, as good as it may feel to write these things in the heat of the moment, it’s probably best to leave them unsaid.

About Ezra Englebardt
Account planner, digital nerd, marketing guru, tweeter, occasional blogger, cyclist, snowboarder, mountain biker, social media junkie and avid reader. CU-Boulder and Boston College alum. Frequent guest speaker in Boston-area universities.

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