Does social media give people unreasonable expectations?

Not so long ago if you had a question for, or a problem with, a company you had a few recourses:

  1. Call their 800 number
  2. Write them a letter
  3. Visit their store/office
  4. Complain to the BBB (which is essentially pointless, let’s be honest)

And it used to be that a person who has a good experience tells 3 people, but someone with a bad experience tells 10 (or something like that).

But now that’s all been flipped on its head.

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Diaspora closes fundraising and the “quit facebook day” that wasn’t.

If you aren’t as nerdy as I am, and don’t read blogs like Mashable and TechCrunch you might not have heard of Diaspora(pronounced “DYE-ASS-PORE-UH” not “dee-uh-spore-uh”).  Diaspora is currently the darling of the start-up world. Having raised over $200K from “the crowd” on Kickstarter by promising a new type of social network where all your content lives on your computer and not on someone else’s server, right as the Facebook privacy debate was at a fever pitch. Initially asking for only $10 grand so they could live in NYC and code all summer they got much more than they bargained for – even getting a donation from Mark Zuckerberg himself apparently.

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Social media FTW!

There have been many instances of crowds rising up to overturn something they don’t like online. Most of us remember the Facebook Beacon fiasco from a few years ago that ended up killing off that program. Or maybe you were part of the mass that ended the injustice of Betty White not hosting Saturday Night Live. But now it seems that the power of the crowd has made one company change their practices for the better.

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