Advertising vs. Free Will

Can an ethical person work on an account that he or she is morally opposed to?  It’s one thing to think that a client’s products are not worth the money, or just not for you, but what if you honestly believe that they are harmful to society?

I was recently discussing this with a few co-workers when someone who used to work on the McDonald’s account walked by. His response was that it’s not McDonald’s’ responsibility to educate people on the dangers of eating fast food.  While I am a HUGE proponent of personal responsibility, it’s hard to absolve a company like that of all responsibility. Read more of this post