If I Had A Car, Its Bumper Sticker Would Say “I’d Rather Be Conferencing.”
February 23, 2011 1 Comment
I love going to conferences. I don’t get to do it very often but every so often the stars align just so (i.e. my bosses approve my request to go) and I get to attend a conference and learn awesome stuff and meet interesting people.
Some highlights from the last few years include:
- Bridging The Gap at Suffolk University
- IAB Social Media Marketplace
- Ad Age Creative and Technology Conference
- MBA Media & Entertainment Conference (’06 and ’07, at NYU and Columbia, respectively)
- Harvard Business School Marketing Conference
- Harvard Business School Entertainment and Media Conference
The Ad Age conference was far and away the best one I’ve ever been to. It was the perfect combination of innovative thinkers, industry leaders, and amazing presentations. My co-workers (Mitch Polatin and Larry Mintz) left the conference feeling fired up and inspired to go back to Boston and inspire our team.
Im not sure if we accomplished that, but here’s the presentation we gave (it was a lot better with us explaining the slides). If you’re really interested, let me know and I can take you through it (over beers).
The moral of the story is get your butt to a conference. Take your team. They aren’t cheap but they are worth it (most of the time). Working in advertising requires you to get out of the office, expose yourself to new ideas and see what other people in the field are doing and conferences are a great way to do all of the above.
And if you are a fellow conference junkie, what’s the best conference you’ve ever been to and why?